Man. If only I had direct access to a designer that I know and love who could tell me what’s hot this season without always trying to push their line down my throat.

Oh wait. It’s possible!!

(Mom Trends, me, Jane Wagman, Liz Lange)

Liz Lange and her sister Jane Wagman just launched ‘Shopafrolic‘, a website dedicated to sharing their passion for clothing, accessories and beauty products. Each day the sisters post their absolute must have picks for their fans to check out. Sometimes they agree with one another and sometimes the claws come out. How fun is that!

This isn’t some secret affiliate marketing ploy either. It’s literally all about loving fashion and wanting to connect with their fans.

I had the chance to interview Liz and Jane while attending a Martha Stewart taping (see video here) and the girls say they constantly get asked for fashion advice while running their daily errands. It’s obviously impossible to reach EVERY woman who has a question and that’s why ‘Shopafrolic’ was born.

The site is for every woman. It covers highs and lows and shows you how to combine the two.

There’s even a Fashion Tip section that they constantly update. Here are a few of their suggestions:

• wear all your purchases immediately, what are you waiting for?
• treat each item as if it is seasonless
• ignore in and out lists

Check out the site and let me know what you think!

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LIVESTRONGS.COM , a destination for health, fitness and lifestyle-related information, has revealed new features for MyPlate, the site’s popular lifestyle management tool. If you are looking to track your diet and fitness habits, this is the tool for you.

Relevant Content at Your Fingertips

When users add a new food item or exercise to their MyPlate page, LIVESTRONG.COM automatically compiles a customized list of relevant articles and videos directly below the food diary. You can easily discover more information about healthy living, based on your own preferences.

Custom Nutritional Snapshot for Favorite Recipes

The MyRecipes feature makes it easy for you to build and upload your own recipes – along with complete nutritional information – to your MyPlate. MyRecipes gives you a more accurate and comprehensive overview of  your nutritional intake, and simplifies the food entry process.

The Largest Food and Activity Database Online

LIVESTRONG.COM has expanded the food and exercise database for MyPlate, to deliver a combined database that is more comprehensive than any other competitive offering. You can now track more than 700,000 foods and beverages. The food database spans generic staples, branded goods and restaurant items, and is paired with a fitness database that contains 1,500 fitness activities.

Want to check it out? Click here to get started.

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Shutterfly just had a birthday – yet we are getting the gifts. Awesome!  They just released a new line of invitations for kids and adults and a slew of other photo gifts to commemorate the occasion. Also in commemoration of Shutterfly’s 10th birthday, the Company launched a Birthday Celebration Contest, which invites consumers to upload and share photos and videos from their favorite birthday celebrations from the past 10 years to receive 25 free prints, as well as a chance to win a $1,000 cash prize. Shutterfly’s Birthday Celebration Contest runs March 4, 2010 through April 29, 2010. Anyone can enter at contest.shutterfly.com!

ALSOOOOOOOO with the promo code: 3FREECARDS, Shutterfly is giving 3 free birthday greeting cards to both new and existing customers (until 3/17).

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How very exciting! Yesterday Samsung offered the press an exclusive preview of their eReader. The company combined over one million electronic titles, advanced handwriting capabilities and WiFi connectivity into a single, easy-to-use device that allows users to read, write and share on the go.

I’m in!

Samsung even formed a partnership with Barnes & Noble to provide the eCommerce storefront for the Samsung eReader. Users can access Barnes & Noble’s expansive digital library of more than 1 million eBooks, eMagazines and eNewspapers.

So why is this eReader different and the better buy? Because of its electromagnetic resonance (EMR) stylus pen. This EMR stylus allows you to TAKE NOTES on the page. Don’t you do that? My books are always filled with highlighted text and notes along the margins. You can even record your thoughts and interpretations while reading. HELLO! How exciting.

I just love technology.

So what do you think? Are you planning on purchasing an eReader? If you’d like to sign up to be notified when the product actually launches, click here.

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I just LOVE these games that force our children to stand up and move around. Kids will play video games – it’s inevitable. So why not make sure that they are forced to move around a bit in order to complete the activity.

Dance Sensation! lets every little girl live out their dancing fantasy on their living room stage.

Your child will create and customize their own dancer as they learn 4 different dance styles, or compete against a friend to see whose routine is better! Use a Wii Remote and Nunchuk to mimic the dance moves on screen and dazzle the crowd.

Here are some features:
• Learn 4 different dance styles–Hip-Hop, Jazz, Ballet and Latin Salsa each with a progressively complex set of over 40 real steps
• Perform in diverse venues that progress from local malls to exotic retreats and the Broadway stage!
• Rhythmic interactive dance control lets you move your dancer to the music using the Wii Remote and Nunchuk
• Wii Motion Plus support adds improved motion-based play
• Customize your dancer! Choose from a variety of unlockable hairstyles and costumes before the big performance
• Record and share your dance performances and custom dances with your friends
• Choreograph your own custom dance routines in Dance Workshop Mode
• Experience multiplayer with a friend in 3 different modes where you can compete head-to-head, mimic each other’s moves or work together to dance in sync

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I was invited to attend Pepperidge Farm’s ‘Fishful Thinking‘ event this week with a handful of other NYC mommy bloggers. Everyone knows what a disaster I was a few days ago after chopping all my hair off and I was actually unable to make the event. Lucky for all of us, Pepperidge Farm sent me over the presentation to review.

So what is Fishful Thinking?

Basically it’s an online parenting resource that provides simple, everyday, fun strategies that parents can use to help raise children with a positive outlook on life and who can confidently handle the challenges that come their way. Click here to check it out.

The site offers articles, activities, quizzes, videos and sharing opportunities to help moms enrich the little moments of parenting every day. 60% of moms maintain that raising kids is harder today compared to when they were growing up. That’s why this website was put it place – to lighten our load.

The highest rated sources of worry for those moms were:

* Kids growing up too fast
* Too much social/peer pressure
* Concerns for children’s safety
* Too much exposure to disturbing world events, and
* Popular culture not being in line with their family values

Yeah, I’m pretty much in agreement with all of those.

As a brand trusted by moms for more than 40 years, Pepperidge Farm Goldfish knows how hard parenting can be and understands the pressures that go along with it. That’s why, since 2004, the brand has partnered with positive psychology expert and mother of four, Dr. Karen Reivich, to provide moms with valuable information and resources to support their tireless efforts to raise kids who are confident, resourceful and have a positive attitude.

Take a look and let me know what you think!

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